Press Releases

Opterus Announces Store Ops-Center V2.2, Including Significant New Enhancements

Toronto, Ontario - June 29, 2009 - Opterus Inc., the leading provider of cost-effective, web-based store communications and task management solutions, today announced the release of Store Ops-Center Version 2.2. Opterus Store Ops-Center is an on-demand retail portal designed specifically to create content, ensure message delivery to stores, monitor task execution, and enforce operational compliance.

Opterus Store Ops-Center provides a controlled, consistent and cost-effective store communications solution that guarantees the right information is delivered to the right people at the right time. Offered as a Software-as-a-Service (SaaS) solution, Store Ops-Center is delivered in an on-demand, web-based retail portal that improves employee productivity with full compliance monitoring of what, how and when tasks are completed and communications are read.

Key enhancements in V2.2 include the following:

• Store Calendar provides stores with a calendar view of their assigned tasks and an event scheduling solution for store-generated and personal entries. All levels of operational management can be configured to have the ability to enter, view and track upcoming store events.
• Survey Creator allows the head office to quickly and easily create store surveys that can be targeted to specific stores, groups of stores, or individual roles within the stores. Survey results can be retrieved and are available in various formats including csv, xml or via web services.
• Task attachments allow stores to attach files (spreadsheets, documents, pictures, etc.) when completing a task. This could be used as an additional step to validate that the assigned tasks have been completed as per the corporate request.
• Location properties provide an extension of the retail hierarchy, allowing retailers to target tasks and communications at groups of stores based on store attributes. For example, store communications can be targeted based on unlimited attributes such as store size and format, the distribution center that services the stores, the types of services offered within the stores (pharmacy, deli, etc.), and other user-defined criteria.

"Opterus is committed to providing the most feature-rich store communications and task management solution in the retail industry," said Rick Peters, Chief Product Officer, Opterus. "The Opterus development strategy relies heavily on input from our clients on the features and functionality that are most important to them. As we continue to build out our functionality, other retailers are able to take advantage of these ongoing enhancements."

For more information about Opterus, please contact Ron Blackwelder, VP Sales and Marketing, at 704-257-1020 or by email at ron.blackwelder@opterus.com. For additional information about Opterus, please visit www.opterus.com

About Opterus
Opterus Inc. is a leading provider of a cost-effective, easy-to-implement store information and execution management solution that increases productivity and improves retail enterprise communications. Opterus' Store Ops-Center software is an on-demand, web-based retail portal designed to communicate corporate policy and day-to-day objectives between corporate office and store locations. This solution is specifically designed for retail operations, and provides store personnel with clear, concise and timely direction, along with the proper tools to best do their jobs to support corporate initiatives. Opterus is based in Toronto, Ontario and was founded in 2006 by a group of seasoned retail industry technology veterans.

Media Contact:
Janet Hawkins, President
416-840-8495 x707
janet.hawkins@opterus.com

Jeff Ketner
Ketner Group PR + Marketing (for Opterus)
512-794-8876 jeff@ketnergroup.com