Press Releases

Opterus Announces the Release of Its Return on Investment Calculator
Results from the ROI calculator prove that Store Ops-Center delivers sustainable, people-driven productivity and profitability

Toronto, Ontario - October 5, 2009 - Opterus Inc., the leading provider of web-based store communications and task management solutions, today announced the availability of a return on investment (ROI) calculator that distinctly articulates the value of improved store communications and task compliance for retailers. The ROI calculator is available at no cost to any and all retailers.

The Opterus ROI model is based on actual weekly labor savings as polled from current clients that are using Store Ops-Center. The cost benefit arrived from labor savings is just the tip of the iceberg on what retailers can gain by using this comprehensive, on-demand store information and execution management solution. The results of these customer surveys reveal that Opterus clients have significantly reduced labor hours due to increased operational efficiency and productivity. The average labor savings for various job functions, per week and per store, include:

District Manager – 1.31 hours
Store Manager – 3.44 hours
Assistant Manager – 2.37 hours
Department Managers – 1.58 hours
Other Key Store Associates – 1.13 hours

"Opterus is very excited to provide this ROI calculator to our customers. Most retailers intrinsically know the productivity enhancements that task management provides, and the ROI calculator clearly illustrates that assumption," said Ron Blackwelder, vice president of sales and marketing, Opterus. "We have spent a considerable amount of time documenting where costs savings are generated and the impact that Store Ops-Center has for a retailer's operations team. Early client tests indicate a significant improvement in productivity, but we were blown away with the actual results that were gained from surveys with our clients."

Opterus Store Ops-Center provides a controlled and consistent store communications solution that guarantees the right information is delivered to the right people at the right time. Offered as SaaS, the solution is delivered in an on-demand, web-based retail portal with full compliance monitoring of what tasks are completed, as well as how and when they are completed. The solution has little to no cost of entry and starts providing positive cash flow the instant it is deployed.

"We believe that the core benefit of Opterus Store Ops-Center is that it’s a comprehensive software solution that empowers the operations team by keeping them informed of corporate objectives and strategies, and delivers sustainable, people-driven productivity and profitability," said Janet Hawkins, president and founder, Opterus. "It allows head office, operations management and store teams to better communicate with each other and gain the efficiency, productivity and strategic advantage that can only be created and delivered by the participation of all team members."

The Opterus return on investment calculator is available at http://www.opterus.com/roi.html. Complete the simple on line form for your free ROI assessment.

For more information about Opterus, please contact Ron Blackwelder, VP Sales and Marketing, at 704-562-2968 or by email at ron.blackwelder@opterus.com.

About Opterus
Opterus Inc. is a leading provider of a cost-effective, easy-to-implement store information and execution management solution that increases productivity and improves retail enterprise communications. Opterus Store Ops-Center software is an on-demand, web-based retail portal designed to communicate corporate policy and day-to-day objectives between corporate office and store locations. This solution is specifically designed for retail operations, and provides store personnel with clear, concise and timely direction, along with the proper tools to best do their jobs to support corporate initiatives. Opterus is based in Toronto, Ontario and was founded in 2006 by a group of seasoned retail industry technology veterans. For additional information about Opterus, please visit www.opterus.com.

Media Contact:
Janet Hawkins, President
416-840-8495 x707
janet.hawkins@opterus.com

Catherine Seeds
KetnerBarnes (for Opterus)
512-794-8876
cseeds@ketnerbarnes.com